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PUCCI

THE ASTHETIC OF POETRY REWRITES CONTEMPORARY FEMINISM

A playful aspect that has always been in the nature of the brand elegantly runs through the new Pucci Eyewear collection. The design plays with the futuristic shapes of sunglasses, alongside eyeglasses with vintage-inspired silhouettes. The frames play with color through different nuances and transparencies, highlighted by the reflections and shades of sunglass lenses. Acetate sunglasses with thick, rounded rims contrast with the slim, curvy lines of new metal styles. Even the innovative fishtail follows modern aesthetic rules. From a logo inspired by the "Capri Sport" archive label of 1953, it has been transformed into an iconic detail on styles in the collection, becoming a precious element that joins the temples to the front to express the inimitable brand identity.

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