Max&Co

Max&Co

Max&Co

Quality, originality and versatility. These are the key ingredients that have made MAX&Co. one of the leading contemporary fashion brands worldwide and a wardrobe favourite of stylish women,

whether they are pop stars, street-style icons, creatives, scientists, or students on their graduation day.

The secret of its enduring popularity? A relentless commitment to making women look and feel their best in every occasion, from work to play. Since 1986, MAX&Co. has been inspiring generations to express their personality through fashion. A style secret passed on from mother to daughter and sister to sister, it has accompanied them as they navigate cultural change and evolve their style, season after season.

Whether it’s beautifully designed signature coats, on-trend separates, or colourful frames, MAX&Co. takes great care in creating ingeniously sophisticated designs which balance form andfunction. They are rooted in the Italian concept of ben vestire, an approach that starts with the careful choice of materials and attention to colour, texture and detail.

The MAX&Co. logo, which alternates straight (MAX) and curved (&Co.) lines, inspires the design of the new MAX&Co. Eyewear Collection created by Marcolin Group. The temple tips are flat on the outside and convex on the inside - the result is a distinctive, recurring design element. In true MAX&Co. form, the design also has a functional benefit, providing the wearer with a closer fit - and therefore better stability.

Thanks to Marcolin Group’s expertise, the MAX&Co. ethos translates effortlessly into stylish premium eyewear launched in 2020. Bold yet feminine and always pleasurable to wear, it is characterised by unexpected combinations of volumes, colours and materials, in a sophisticated play of shapes, tones and textures. Silhouettes range from creatively reinterpreted classics to dynamic contemporary styles for the fashion forward.

The brand’s motto #MAXITUP radiates passion and possibility, inspiring women to live their lives to the fullest, in style.

Colección Eyewear 2019

La colección de gafas marca el comienzo de la colaboración entre MAX&Co., una de las marcas más importantes de la moda prêt-à-porter internacional, y el Grupo Marcolin. El logo MAX&Co., que combina líneas rectas y dinámicas (MAX) con líneas curvas y suaves (&Co.), es la fuente de inspiración del diseño de la colección MAX&Co. by Marcolin: una colección moderna e innovadora cuidadosamente realizada para armonizar estilo y funcionalidad, compuesta por unos modelos de gafas de sol y graduadas versátiles y elegantes, diseñados para mujeres con carácter y espíritu dinámico amantes de la moda y las últimas tendencias. Realizadas con metal o acetato, las monturas presentan unos originales diseños de los frontales y diferentes combinaciones de tonalidades, atrevidas o pastel, en perfecta sintonía con el universo de las colecciones MAX&Co

Colección Eyewear 2019

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