{"id":125982,"date":"2026-09-23T15:59:00","date_gmt":"2026-09-23T13:59:00","guid":{"rendered":"https:\/\/www.marcolin.com\/stories\/non-classifiee\/marcolin-at-silmo-paris-2026\/"},"modified":"2026-09-23T16:00:05","modified_gmt":"2026-09-23T14:00:05","slug":"marcolin-at-silmo-paris-2026","status":"publish","type":"post","link":"https:\/\/www.marcolin.com\/fr\/stories\/behind-the-scenes-fr\/marcolin-at-silmo-paris-2026\/","title":{"rendered":"Marcolin at Silmo Paris 2026"},"content":{"rendered":"<div class=\"row padding--new-big wrapperContent\">\n    <div class=\"articleContent j-articleContent\">\n                <h2 class=\"articleContent__title\">\n            <span class=\"articleContent__titleUnderline j-titleUnderlineAnimation\">\n            Record-Breaking Numbers            <\/span>\n        <\/h2>\n        <div class=\"articleContent__richtext\">\n            <p>\u00abThe Season Starts Here\u00bb is the theme of the 2026 edition of SILMO Paris, the trade show that has represented the international stage and beating heart of the eyewear industry since 1995. Taking place from September 25 to 28, the event will welcome thousands of visitors and buyers, offering the opportunity to discover the latest innovations from leading brands and independent designers, meet emerging talents, and attend talks exploring the trends shaping the future of an industry driven by continuous growth and innovation.<\/p>\n        <\/div>\n    <\/div>\n<\/div>\n\n<div class=\"row padding--new-big wrapperContent\">\n    <div class=\"articleOnlyImage\">\n        <div class=\"articleOnlyImage__image\">\n            <img decoding=\"async\" class=\"articleOnlyImage__img\" alt=\"\" src=\"https:\/\/www.marcolin.com\/wp-content\/uploads\/2026\/09\/MIDOMarcolinEvent-79.jpg\"\/>\n        <\/div>\n    <\/div>\n<\/div>\n\n<div class=\"row padding--new-big wrapperContent\">\n    <div class=\"articleContent j-articleContent\">\n                <h2 class=\"articleContent__title\">\n            <span class=\"articleContent__titleUnderline j-titleUnderlineAnimation\">\n            Marcolin Brands            <\/span>\n        <\/h2>\n        <div class=\"articleContent__richtext\">\n            <p>Present in Paris since 1976 and now established in its new showroom on the elegant Rue de Richelieu, Marcolin will once again take part in SILMO Paris to unveil the latest collections from several of its brands. Among the most anticipated launches are the new creations from Tom Ford, ranging from the unisex Scout-02, featuring a rectangular shape and a slim acetate profile, to the TI0034 model from the Maison\u2019s Icon Collection, distinguished by the iconic three-dimensional metal \u201cT\u201d detail that enhances both the temples and the front of the frame. Visitors will also have the opportunity to discover a dedicated corner showcasing the latest innovations from ic! berlin, the Berlin-based brand that has won multiple SILMO d\u2019Or awards and has been part of the Marcolin portfolio since 2023.<\/p>\n        <\/div>\n    <\/div>\n<\/div>\n\n<div class=\"row padding--new-big wrapperContent\">\n    <div class=\"articleOnlyImage\">\n        <div class=\"articleOnlyImage__image\">\n            <img decoding=\"async\" class=\"articleOnlyImage__img\" alt=\"\" src=\"https:\/\/www.marcolin.com\/wp-content\/uploads\/2026\/09\/BTS_SILMO_2400_02.jpg\"\/>\n        <\/div>\n    <\/div>\n<\/div>\n\n<div class=\"row padding--new-big wrapperContent\">\n    <div class=\"articleContent j-articleContent\">\n                <h2 class=\"articleContent__title\">\n            <span class=\"articleContent__titleUnderline j-titleUnderlineAnimation\">\n            The New Collections            <\/span>\n        <\/h2>\n        <div class=\"articleContent__richtext\">\n            <p>Combining manufacturing excellence, technological innovation, and an ever-evolving sense of style, Marcolin reaffirms at SILMO Paris its leading role in shaping the future of eyewear. The exhibition is also an unmissable opportunity to discover the latest collections from iconic brands within its portfolio, including Christian Louboutin, recognizable for its signature red temple detail, as well as ZEGNA, Max Mara, and GUESS. Marcolin\u2019s participation at SILMO also coincides with a significant phase in its integration journey with Marchon Eyewear, which continues to progress through increasingly close collaboration and growing synergies. Reflecting the strengthening relationship between the two companies, the Marcolin and Marchon stands have been positioned opposite each other and connected by a shared passageway, visually representing the proximity and collaborative spirit that are defining this integration process.<\/p>\n        <\/div>\n    <\/div>\n<\/div>\n\n<div class=\"row padding--new-big wrapperContent\">\n    <div class=\"articleOnlyImage\">\n        <div class=\"articleOnlyImage__image\">\n            <img decoding=\"async\" class=\"articleOnlyImage__img\" alt=\"\" src=\"https:\/\/www.marcolin.com\/wp-content\/uploads\/2026\/09\/BTS_SILMO_2400_03.jpg\"\/>\n        <\/div>\n    <\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":7611,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false},"categories":[131],"tags":[],"class_list":["post-125982","post","type-post","status-publish","hentry","category-behind-the-scenes-fr"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Marcolin at Silmo Paris 2026 I<\/title>\n<meta name=\"description\" content=\"Nearly 1,000 exhibitors, 1,500 brands, and more than 60 events expected to attract 40,000 visitors from 149 countries worldwide. These are the numbers behind the 2026 edition of SILMO Paris.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marcolin.com\/fr\/stories\/behind-the-scenes-fr\/marcolin-at-silmo-paris-2026\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marcolin at Silmo Paris 2026 I\" \/>\n<meta property=\"og:description\" content=\"Nearly 1,000 exhibitors, 1,500 brands, and more than 60 events expected to attract 40,000 visitors from 149 countries worldwide. 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