{"id":121343,"date":"2026-03-19T11:29:00","date_gmt":"2026-03-19T09:29:00","guid":{"rendered":"https:\/\/www.marcolin.com\/stories\/%e6%9c%aa%e5%88%86%e9%a1%9e\/ic-berlin-30-years-of-engineering-and-creativity\/"},"modified":"2026-03-24T11:50:12","modified_gmt":"2026-03-24T09:50:12","slug":"ic-berlin-30-years-of-engineering-and-creativity","status":"publish","type":"post","link":"https:\/\/www.marcolin.com\/zh-hant\/stories\/tell-me-a-story\/ic-berlin-30-years-of-engineering-and-creativity\/","title":{"rendered":"ic! berlin: 30 Years Of Engineering And Creativity"},"content":{"rendered":"<div class=\"row padding--new-big wrapperContent\">\n    <div class=\"articleContent j-articleContent\">\n                <h2 class=\"articleContent__title\">\n            <span class=\"articleContent__titleUnderline j-titleUnderlineAnimation\">\n            The Story            <\/span>\n        <\/h2>\n        <div class=\"articleContent__richtext\">\n            <p>In a city newly reunited and animated by strong creative energy and a desire to experiment, ic! berlin was born in a Berlin apartment thanks to the eclectic Ralph Anderl \u2014 designer, singer, photographer and musician \u2014 together with two friends. It was 1996, and from the very beginning the brand captured public attention with its ultra\u2011light and flexible frames that challenged conventions and introduced a new paradigm in the eyewear world. They quickly became the object of desire for a generation of young creatives: lively, curious and nomadic personalities drawn to these unconventional, ultra\u2011light and minimalist frames in cold\u2011rolled stainless steel, united by the iconic screwless hinge \u2014 a unique solution in terms of lightness, durability and comfort.<\/p>\n        <\/div>\n    <\/div>\n<\/div>\n\n<div class=\"row padding--new-big wrapperContent\">\n    <div class=\"articleOnlyImage\">\n        <div class=\"articleOnlyImage__image\">\n            <img decoding=\"async\" class=\"articleOnlyImage__img\" alt=\"\" src=\"https:\/\/www.marcolin.com\/wp-content\/uploads\/2026\/03\/ic30years_2400x1333-1.webp\"\/>\n        <\/div>\n    <\/div>\n<\/div>\n\n<div class=\"row padding--new-big wrapperContent\">\n    <div class=\"articleContent j-articleContent\">\n                <h2 class=\"articleContent__title\">\n            <span class=\"articleContent__titleUnderline j-titleUnderlineAnimation\">\n            The Collection            <\/span>\n        <\/h2>\n        <div class=\"articleContent__richtext\">\n            <p>To celebrate this important milestone, ic! berlin \u2014 one of Marcolin\u2019s house brands since 2023 \u2014 presents a special capsule collection that reinterprets its famous minimalist lines in six frames created for the occasion. Four of them are more classic stainless\u2011steel styles that celebrate the brand\u2019s heritage: LEIF, WANDA, OLI THE 2ND and PINA. Two are more innovative: SODIUM and XENON. Enhancing the collection is the shade selected by the Worth Global Style Network as Color of the Year: Transformative Teal, an intense blue\u2011green that embodies both nature and technology, calmness and vibrant energy. The same tone is echoed in the photochromic lenses which, adapting to sunlight variations, play with the same nuance as the frame.<\/p>\n        <\/div>\n    <\/div>\n<\/div>\n\n<div class=\"row padding--new-big wrapperContent\">\n    <div class=\"articleOnlyImage\">\n        <div class=\"articleOnlyImage__image\">\n            <img decoding=\"async\" class=\"articleOnlyImage__img\" alt=\"\" src=\"https:\/\/www.marcolin.com\/wp-content\/uploads\/2026\/03\/ic30years_inside_2400_02.webp\"\/>\n        <\/div>\n    <\/div>\n<\/div>\n\n<div class=\"row padding--new-big wrapperContent\">\n    <div class=\"articleContent j-articleContent\">\n                <h2 class=\"articleContent__title\">\n            <span class=\"articleContent__titleUnderline j-titleUnderlineAnimation\">\n            The Campaign            <\/span>\n        <\/h2>\n        <div class=\"articleContent__richtext\">\n            <p>Completing the celebrations for ic! berlin\u2019s 30th anniversary is a dedicated campaign: \u201cI see Berlin\u201d. It is a communication project that pays homage to the independent essence and creative energy of Berlin, the city that is part of the brand\u2019s DNA, through some of its contemporary protagonists: nightlife photographer Sven Marquardt, Thai\u2011American Michelin\u2011starred chef Dalad Kambhu, conceptual artist Nina Pohl, DJ Nunguja Kisalya \u2014 London\u2011based today but raised in Berlin \u2014 architect and artist Thilo Reich, and South Korean dancer Youngchan Moon, who blends classical and contemporary elements in his movement.<br \/>\nThrough their perspective, the creative identity of Berlin takes shape, and ic! berlin eyewear becomes the literal and symbolic lens capable of capturing the city\u2019s most vibrant energies.<\/p>\n        <\/div>\n    <\/div>\n<\/div>\n\n<div class=\"row padding--new-big wrapperContent\">\n    <div class=\"articleOnlyImage\">\n        <div class=\"articleOnlyImage__image\">\n            <img decoding=\"async\" class=\"articleOnlyImage__img\" alt=\"\" src=\"https:\/\/www.marcolin.com\/wp-content\/uploads\/2026\/03\/ic30years_inside_2400_03.webp\"\/>\n        <\/div>\n    <\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":7611,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false},"categories":[133],"tags":[],"class_list":["post-121343","post","type-post","status-publish","hentry","category-tell-me-a-story"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Ic! Berlin: 30 Years Of Engineering And Creativity | Marcolin<\/title>\n<meta name=\"description\" content=\"The prestigious Berlin brand of the Marcolin Group celebrates its 30th anniversary \u2014 the perfect occasion to retrace its history and look toward the future with renewed determination.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marcolin.com\/zh-hant\/stories\/tell-me-a-story\/ic-berlin-30-years-of-engineering-and-creativity\/\" \/>\n<meta property=\"og:locale\" content=\"zh_TW\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ic! 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