How important is choosing eyewear in fashion? During the Milan catwalk days, let’s meet fashion psychologist, author and blogger Paola Pizza to learn more about it.
Uniformity or differentiation? It’s the eternal fashion dilemma. That, of course, also regards accessories: they stress the message conveyed by the clothes we wear, becoming (just like perfume) our unique, personal “identifying signature”. And eyewear plays a key role here. «Because it allows us to see – or protect the eyes – but also to be spotted by others right away» remarks Paola Pizza, a fashion psychologist, blogger (psicologiadellamoda.com) and author of several essays, the most recent being “Il colore indossato” (Franco Angeli), co-written with Valeria Viero. «Fierce or sober? Breezy or creative? Frame shapes and colors help highlight the unique features of our personality and, due to their strategic positioning, become a very powerful identifying tool».
But you have to know what you want. «Some people want to stand out from the crowd with a unique design, a neon color or a precious detail, others want to feel part of a group. But the ensemble must be harmonious: if it’s inconsistent, we send the wrong message and lose our confidence. A classic black sheath dress worn with small, “good girl” style black sunglasses sends a totally different message than the same outfit paired with an eye-catching, colorful frame. It’s more or less like shoes: there’s a huge difference between flats and a pair of gold sandals. Eyewear, just like our hair and make-up (to stay focused on the face) should strike a balance with our whole look. This is true for shoes, bags or hats, but all the more so for an accessory that is destined to last well beyond a season».
«What tribe do you belong to?»
«In psychology we make a distinction between “high self-monitors”, i.e. individuals who are more aware of how others could judge them and are more likely to follow trends or be inspired by the look of their “role models”, and “low self-monitors”. The latter are more introspective, self-centered and less likely to be influenced by fashion. While the first type will tend to change glasses more often, based on their mood or outfit, the second will stick to a frame of higher quality that is made to last». What tribe do you belong to?