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Fuoriconcorso 2024

The ic!berlin brand debuted as a partner of one of the most eagerly awaited events for collectors and car enthusiasts. Thus combining the technological and craftsmanship excellence of yesterday's luxury cars with that which distinguishes the world of Marcolin eyewear.

di Newsroom

Motorsport on Lake Como

The 2024 edition of FuoriConcorso, the prestigious event at the end of May dedicated to the automotive culture, was dedicated to the British Automotive Panorama. Created in 2019 by Guglielmo Miani, president of Larusmiani, this is one of the events most long-awaited by collectors and motorsport enthusiasts from all over Europe, attracted by the exhibitions in the gardens of three historic residences overlooking Lake Como: the age-old Villa Grumello, the neoclassical Villa Olmo and the nineteenth-century Villa Sucota. Now in its sixth edition, it is confirmed as the first and most important of the FuoriConcorso series of events, a format that during the year brings car enthusiasts together in some of the most exclusive locations with rallies and car exhibitions, from the Emerald Coast to Palm Springs.

Ic!berlin at Villa Grumello

One of the main partners of this edition is ic!berlin, the innovative eyewear brand born in Berlin. Starting this year it is in the portfolio of Marcolin, which presented its latest capsule collection at Villa Grumello. Created in collaboration with Mercedes-Benz and AMG, the collection is closely linked to the automotive world and is characterized by a common passion for craftsmanship and technological excellence. To stay on topic, in its dedicated space ic!berlin also offered visitors the opportunity to test a futuristic virtual driving simulator.

See you next year

This year as well FuoriConcorso was an opportunity for visitors to immerse themselves in the history, excellence and creativity of the international automotive industry, starting with the models that have made the history of British luxury cars. Alongside the wonderful vintage models, it also allowed visitors to have a look around prototypes and products that look to the future. For cars, for accessories and also for eyewear.

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