GUESS Eyewear: Standing with Women

A Renewed Commitment

In support of Breast Cancer Awareness Month, GUESS Eyewear, a distinguished member of the Marcolin portfolio since 2013, reaffirms its commitment to raising awareness and championing early detection through its continued  partnership with The Get In Touch Foundation, an international non-profit organization dedicated to advancing breast health education and prevention. In part of this collaboration is an exclusive dedicated capsule collection that brings together GUESS style and a shared commitment to making a lasting impact.

A Focus on Design

Blending timeless elegance with modern femininity, the new collection, available in both sun and optical styles, interplays with geometric silhouettes and sophisticated colour contrasts. The bold yet sleek rectangular frame in black acetate is complemented by warm Blush Havana temples, adorned with GUESS’s signature gold-tone chain detail, thoughtfully accented with touches of matte pink enamel in honor of the occasion.

The Detail That Makes the Difference

Emphasising the meaningful purpose behind the collection is the unmistakable pink ribbon, the universal symbol of breast cancer awareness, delicately featured on the temple tips. Completing the capsule collection is a specially designed pink case, adding a finishing touch to a collection that blends GUESS style with a cause that extends far beyond fashion.

ic! berlin Unveils Its New Collection

Sculptural Geometries

The new eyewear collection from ic! berlin strikes a perfect balance between masculine and feminine silhouettes. Among the standout models is the glamorous Cecile acetate frame, a feminine shape enhanced by refined cut-out details, alongside Kenjo, which combines a steel structure with the warmth of acetate. The collection is further enriched by the oversized volumes of Amelia, an ultra-lightweight frame featuring a retro-inspired double-bridge design. Meanwhile, the unisex Leslie frame introduces an innovative matte finish applied to glossy acetate, creating a distinctive and contemporary look.

New Color Palettes

The new ic! berlin collection also stands out for its five new lacquered colorways. From the warm tones of Burnt Sienna to the cooler dusty blue shade Dusty Blue, and the delicate greige hue of Gray Mist, these new colors are complemented by four new acetate finishes. For the lenses, classic shades such as Havana and Mocca are joined by the fresh, contemporary tones of Hazelnut Fade and Smoky Mauve.

Cosmopolitan Spirit

Completing the Berlin-based brand’s autumn collection is Etienne, a unisex optical frame in metal that reinterprets the traditional panto shape with subtle bridge details, offering a lightweight and timeless aesthetic. A collection that perfectly embodies ic! berlin’s engineering heritage and cosmopolitan spirit. Part of the Marcolin portfolio since 2023, the brand continues to transform eyewear into an essential style statement.

ic! berlin Unveils its Renovated Flagship Store

Continuous Evolution

More than a simple retail space, it is the physical expression of a brand language in constant evolution. In the heart of Berlin, at 5 Münzstraße, ic! berlin reopens the doors of its completely renovated flagship store. With this project, the Berlin-based brand reaffirms its roots in the Mitte district, giving the city back an authentic home for contemporary design.

A Global Vision

Designed by Milan-based studio Navone Associati, a long-standing creative partner of Marcolin, the new space brings the brand’s core values to life through its architecture and materials: formal simplicity, meticulous precision, and structural purity. Exposed stainless steel, a defining element of ic! berlin’s engineering-driven approach, runs throughout the interiors as a unifying thread, shaping a new retail design language that will also characterize future mono-brand store openings globally.

 

Berlin Design

«Berlin is ic! berlin’s hometown, and this space is the purest expression of our identity», said Davide Lunghi, General Manager of the brand. «Renovating our flagship store during our 30th anniversary year was a natural step. We wanted to create a more contemporary space for our collections, our community, and the cultural legacy of eyewear ‚Made in Berlin’».