Adidas Originals

Adidas Originals

Adidas Originals

The adidas brand has a long history and deep-rooted connection with sport. Its broad and diverse sports portfolio, from major global sports such as football and running, to regional heartbeat sports such as American football and rugby, has enabled the brand to transcend cultures and become one of the most recognized and iconic global brands, on and off the field of play. The adidas brand’s mission is to be the best sports brand in the world, by designing, building and selling the best sports products in the world, with the best service and experience, and in a sustainable way.

Driven by a relentless pursuit of innovation as well as decades of accumulating sports science expertise, the adidas brand has developed a truly unique and comprehensive sports offering. Spanning footwear, apparel, equipment, and services, the brand caters for all, from elite to professional athletes.

A brand of many dualities, adidas eyewear captures the outfitter’s role in the early athletic design, the hip-hop revolution, and present-day streetwear culture.

Every one of us is in a state of constant creativity.

We criss-cross and collaborate, interact and intersect,

discovering each other as we discover ourselves.

We’re all on our own path, creating our own style,

our own way of moving through the world.

But we’re connected through clarity

of perspective. Direction. Purpose.

A common vision that binds us together.

Collection Eyewear 2021

La nuova collezione adidas Originals porta i valori e la filosofia dello sport nel mondo della cultura street. Il gioco diventa esperienza e la performance viene misurata attraverso la creatività insita in ciascuno di noi. La condivisione è la regola fondamentale di una community che interagisce e collabora, creando un nuovo scenario originale dove ogni montatura rappresenta un pezzo unico e distintivo. La visione comune e la prospettiva di adidas Originals definiscono il mosaico di un mondo che dà vita al vero stile di ogni moderno sneakerhead. Un mondo che piega le regole del passato per ispirare un futuro ancora più connesso, responsabile e sostenibile. Every one of us is in a state of constant creativity. We criss-cross and collaborate, interact and intersect, discovering each other as we discover ourselves. We’re all on our own path, creating our own style, our own way of moving through the world, but we’re connected through clarity of perspective. Direction. Purpose. A common vision that binds us together.

Collection Eyewear 2021

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