GANT is the original American lifestyle brand with European sophistication, offering premium clothing, accessories, and home furnishings for men, women and kids. The company’s values are based on its authentic American East Coast heritage, dating back to the launch of the brand in New Haven, Connecticut in 1949. Since then, GANT has expanded their presence globally.For GANT, it all began with the shirt and they’ve never stopped reinventing them. It is the very foundation upon which the brand was built. Innovations such as the signature box pleat—which allows for increased motion—and its iconic locker loop, a favorite of Yale student-athletes, helped popularize their shirts across East Coast campuses and beyond. Today, GANT creates everything from sport coats to sweaters while maintaining a reputation for quality, character, and above all, perfect shirting.Under the House of GANT, there are three established divisions: GANT, GANT Diamond G, and GANT Rugger. These divisions are built to ensure consumers’ needs and desires are met.In addition to apparel, GANT branded watches, footwear, eyewear, and home furnishings are designed and marketed by licensees. The high-quality craftsmanship of the brand is reflected in the GANT eyewear collection, in both the optical and sunglass styles. GANT has been a part of Marcolin’s brand portfolio since 2013.
Read more Read lessThe GANT eyewear collection offers an exclusive selection of contemporary and fashionable styles mixed with timeless classics. Definitive shapes and rich colorations inspired by vintage accents are combined to create a collection of optical and sunglass frames both for men and women that are on trend without being too fashion- forward. Subtle branding and logo detailing ensure that every style remains authentic to its all-American heritage with a touch of European sophistication.

For Spring/Summer 2026, Gant Eyewear presents a collection defined by contemporary ease, rooted in heritage and designed for modern life.
The new styles reflect the brand’s authentic interpretation of American sportswear, blending youthful energy, refined details and everyday comfort.
Created to transition effortlessly across different settings, the collection balances casual elegance with a clear, recognizable identity that remains true to the Gant spirit.
Sunglasses and optical frames feature a clean, streamlined aesthetic with subtle references to 1990s eyewear, reinterpreted through calibrated volumes, refined color contrasts and interplay of matte and glossy finishes.
The temples are the main graphic signature across the collection, expressing the identity of each line with a distinctive design language.
The Heritage line channels a bold, collegiate attitude, enriched by archival elements such as the iconic shield.
The High-Tech Performance styles explore a more technical dimension, with premium materials including ultra-light titanium that enhances durability and comfort.
The Modern Sportswear line presents versatile sunglasses and optical frames defined by sleek silhouettes and contemporary details, embodying Gant’s relaxed yet polished aesthetic.

Young and strong, attentive to style and respectful of the enviorment
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