Photo: Press Office
On the occasion of the 2026 edition of ApritiModa, Marcolin welcomed visitors to its Longarone headquarters, offering a behind-the-scenes look at eyewear production and strengthening its connection with the local community.
Ten years after its debut, which began with the involvement of just a few locations in Milan, ApritiModa returns. Today, the initiative involves more than 100 locations across Italy, including fashion houses, ateliers, manufacturing sites, factories and workshops, giving the public the opportunity to discover spaces that are usually inaccessible. Among them, for the sixth consecutive year, is Marcolin’s headquarters in Longarone, at the heart of Italy’s eyewear district.

As the first and only company in the eyewear industry to take part in ApritiModa, Marcolin once again opened the doors of its headquarters to visitors, guiding them through the different stages of the production process. From concept and design to prototyping and the finished product, the journey showcases the combination of the company’s know-how, manufacturing expertise and technological innovation.

Marcolin’s participation reflects the company’s long-standing commitment to fostering authentic relationships and strengthening its connection with the local community. This commitment also takes shape through initiatives such as Family Day, dedicated to employees and their families. «Creating opportunities to come together, promoting local excellence and encouraging dialogue with the community means, for Marcolin, building connections that can generate shared value», said Sabrina Paulon, Marcolin Group HR Director.
